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Create effective eBay listings
Listing is easy. Learn how to create an effective eBay listing, which can make you a more effective seller. From taking great photos to setting a competitive price, get tips for how to attract more buyers and higher bids.
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Choose the best format
Determine when auction-style or fixed price might be the more ideal listing format.
Describe it in detail
Writing an accurate and appealing description is easy by following our best practices.
Take photos that sell
Great photos are a crucial part of your item’s description-they show buyers exactly what they’re getting.
Price it right
How you price your item will affect its visibility in search, its likelihood of selling, and how much it sells for.
Maintain great feedback
The better your feedback from prior buyers, the more comfortable new buyers will feel purchasing from you.
Set a return policy
A generous return policy may help attract buyers and increase your sales.
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Three easy eBay listing tools
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Quick listing tool
The Quick listing tool provides you guidance along the way so listing is fast and easy.
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Advanced listing tool
If you’re looking for more control, the advanced listing tool lets you customize listing options
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eBay mobile
And if you’d rather skip using your computer altogether, use eBay mobile on your phone or tablet.
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Relist for free*
If your item didn’t sell the first time around, not to worry—you can relist it for FREE.*
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*Optional feature fees and final value fees apply. Excludes some listing styles and categories. See details.